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Why You Should Never Use a Company’s DMs for Urgent Issues
Picture this: you need help from a company immediately, so you want to choose the quickest form of communication. Maybe your heat went out in the dead of winter, and you need your HVAC company’s help ASAP. Maybe you’re wondering if your favorite store that’s a bit of a drive away has the product…
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A Heartfelt Helping of Thanks: Celebrating Our Wonderful Clients
The holiday season is a time for reflection and gratitude, and at MPW, we want to take a moment to extend our heartfelt thanks to you, our valued clients. Just as the humble gravy boat makes every dish at the holiday table even better, our client partnerships and friendships enhance everything we do, too. Maintaining…
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Welcome to Our New Home at The Network at 600 French Road!
We’re thrilled to be in our new home at 600 French Road in New Hartford, NY. The new location offers a vibrant, inviting space and is more than just an office – it’s a dynamic environment designed for collaboration, creativity, and growth. Our new home base includes: Modern Meeting Spaces: Perfect for hosting local client…
READ MOREMPW Marketing hires digital marketing specialist Narus
NEW HARTFORD, N.Y. – June 11, 2024 – MPW Marketing, a full-service advertising and marketing firm based in Central New York, recently announced the addition of digital marketing specialist Jeff Narus to its team of 22 specialized marketing experts. Narus joins MPW’s fully remote company from his hometown of Charlotte, North Carolina as an essential…
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Maximizing Productivity: How Text-Based Editing Transforms Video Production
At MPW, we’re true believers in the power of social proof. It’s one of the most effective tools to build and strengthen consumer trust. As a result, we do a lot of unscripted, testimonial-style video production for our clients. Anybody who’s ever used unscripted interviews as the raw material for ads or even longer-form web…
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Navigating the Future: A Recap of MPW Marketing’s Strategic Meeting
Last week marked a pivotal moment for MPW Marketing as we temporarily set aside our client work to embark on a strategic planning meeting filled with energy, collaboration, and a collective vision for our road ahead. The meeting started with lighthearted fun facts about each team member to infuse a sense of camaraderie into our…
READ MOREMPW Marketing hires CRO specialist Miserere
CLINTON, N.Y. – September 13, 2022 – MPW Marketing, a full-service advertising and marketing firm in Clinton, recently announced the addition of conversion rate optimization (CRO) specialist Victoria Miserere to its growing team of 23 marketing experts. Miserere is based in Long Island and is one of several MPW remote employees who is not locally…
READ MORECheck out these buns.
With lots of hype surrounding Burger King’s latest rebrand, how could one not step back and take a closer look as this evolutionary change? Those buns were 20 years old, so it’s no surprise they’ve now gone flat, friends – albeit in a sophisticated, bold way. How about this custom-made font appropriately named “Flame”? I…
READ MORETop 5 Reasons to Write a Top 5 List: Getting Straight To The Point With “Listicles”
The success of marketing relies on a number of factors working together as a cohesive unit – media placement, cost efficiency, branding, and of course, the right messaging presented in the right format. We want messaging that can be consumed by key viewers and absorbed easily. Enter the “listicle”. For those of you who haven’t…
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