MPW Marketing hires digital marketing specialist Narus

June 10, 2024

NEW HARTFORD, N.Y. – June 11, 2024 – MPW Marketing, a full-service advertising and marketing firm based in Central New York, recently announced the addition of digital marketing specialist Jeff Narus to its team of 22 specialized marketing experts. Narus joins MPW’s fully remote company from his hometown of Charlotte, North Carolina as an essential…

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Maximizing Productivity: How Text-Based Editing Transforms Video Production

May 29, 2024

At MPW, we’re true believers in the power of social proof. It’s one of the most effective tools to build and strengthen consumer trust. As a result, we do a lot of unscripted, testimonial-style video production for our clients. Anybody who’s ever used unscripted interviews as the raw material for ads or even longer-form web…

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Navigating the Future: A Recap of MPW Marketing’s Strategic Meeting

December 27, 2023

Last week marked a pivotal moment for MPW Marketing as we temporarily set aside our client work to embark on a strategic planning meeting filled with energy, collaboration, and a collective vision for our road ahead. The meeting started with lighthearted fun facts about each team member to infuse a sense of camaraderie into our…

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MPW Marketing hires CRO specialist Miserere

September 15, 2022

CLINTON, N.Y. – September 13, 2022 – MPW Marketing, a full-service advertising and marketing firm in Clinton, recently announced the addition of conversion rate optimization (CRO) specialist Victoria Miserere to its growing team of 23 marketing experts. Miserere is based in Long Island and is one of several MPW remote employees who is not locally…

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Tips to Make Your Social Media Posts More Engaging

April 3, 2021

The question is no longer “should my brand be on social media?” Now, brands should ask, “How can I make my social media engaging?” Depending on your product or service, this could be easier or harder. Some topics just lend themselves to being easily engaging on social media, while others need a little more creativity.…

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Check out these buns.

March 7, 2021

With lots of hype surrounding Burger King’s latest rebrand, how could one not step back and take a closer look as this evolutionary change? Those buns were 20 years old, so it’s no surprise they’ve now gone flat, friends – albeit in a sophisticated, bold way. How about this custom-made font appropriately named “Flame”? I…

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Top 5 Reasons to Write a Top 5 List: Getting Straight To The Point With “Listicles”

May 9, 2018

The success of marketing relies on a number of factors working together as a cohesive unit – media placement, cost efficiency, branding, and of course, the right messaging presented in the right format. We want messaging that can be consumed by key viewers and absorbed easily. Enter the “listicle”. For those of you who haven’t…

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Don’t Get Scammed by Spam

April 19, 2018

Recently, we have had a local client who received an invoice for SEO services from a company called “Delta SEO”. They had never used this company, but checked with us to make sure it was nothing from our end. It wasn’t. After doing a quick Google search on this supposed company, nothing seemed to be…

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MPW Marketing Brings Home Silver ADDY

March 28, 2018

MPW Marketing, a full-service advertising and marketing agency located in Clinton, N.Y., is pleased to announce their recent win of a Silver ADDY award from the Albany Ad Club for their radio campaign for Vince’s U-Pull It. Although Winter Storm Riley prevented them from attending the actual awards ceremony, the agency is thankful to the…

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Should My Business Blog? Here are Some Reasons Why It’s Important.

October 25, 2017

Joe owns a small business, Joe’s Cabinets. He’s already wearing 10 different hats at his company. Creating content for his website is likely the last thing on his mind. Unfortunately for Joe, websites aren’t just set-it-and-forget-it. In order to keep it relevant, and continue being found in searches, Joe will need to prevent his site…

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